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Wisła Kraków and UFA Sports sign long-term co-operation
Published: 27-03-2014 14:48On 25th of March, Wisła Kraków SA and the UFA Sports agency signed a long- term comprehensive marketing co-operation.
For Wisła Kraków this forms the next milestone in its over hundred years history. Wisła Kraków has recently signed a stadium lease contract with the City of Krakow and opened its state of the art training center in Myślenice. The deal with UFA Sports is considered by the club as groundbreaking and Wisła Kraków looks forward to years of successful cooperation.
UFA Sports is a well established and experienced agency in the field of sports marketing. UFA Sports co-operates with some of the top names in international sport such as FIFA, the Spanish Football Federation and several German Bundesliga clubs. Moreover, UFA Sports has a long-standing presence in Polish sports marketing, working on behalf of Ekstraklasa S.A., Speedway Ekstraliga, the Polish Olympic Committee and the Rally Poland among others.
On the basis of established cooperation, UFA Sports will form a dedicated marketing team which will work alongside the club being based Krakow.
“I believe that due to cooperation with such strong marketing partner as UFA Sports, Wisła Kraków will further streamline the marketing activities of the club and enter the XXI century. The contract will secure financial stability of the White Star” – commented President of Wisła Kraków, Jacek Bednarz.
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„We are proud to be working for such renown and well established brand as Wisła Kraków. We are convinced that Wisła’s rich tradition and values paired with the marketing know-how and execution of UFA Sports will be very appealing to potential partners”, commented Nikolaus von Doetinchem, Vice President UFA Sports International.
Wisla Krakow SA Press Office
